lien Sing for Absolution video

18.05.2004 - 18:08 UTC+0 // Source : Microcuts.net // Thanks : Chris

Here is the link to the agency which made the video of Sing for absolution :

"2001 : A Space Odyssey meets Planet of the Apes is how the artists at Ark VFX describe the concept for the video, which is based on man's attempt to save the earth from an ecological disaster of man's own making. 'We wanted the video to capture the sentiment of the song in a powerful, epic way. We first developed a narrative that would support some stunning imagery', explains Steve Tappin, co-founder of Ark. 'What we've created is a mini sci-fi disaster movie which reflects the apocalyptic feel of the album'. The video was produced using a combination of live action and 3D computer animation which was integrated with skilfully rendered matte paintings. The first-time directors worked hard to ensure that the high standard of artwork and imagery was never compromised, despite the fact that they had only seven weeks in which to complete the video. Meticulous scheduling and dedication of the whole team ensured that the project was completed on time and to budget. 'Being given the opportunity to direct and produce our own work is what keeps us inspired and it's why we enjoy what we do', says Tappin."